SA: Line Level New Store Discount
Learn how Walmart's SA (Line Level New Store Discount) allowance works, when it is applied, and whether suppliers can dispute the deduction.
By DhaReclaim · Reviewed by DhaReclaim Operations Team · Published January 18, 2025 · Updated November 9, 2026
Overview
The SA (Line Level New Store Discount) allowance supports Walmart's investment in new stores while helping suppliers expand their market share. The allowance is applied at the individual line-item level on qualifying purchase orders before a store's grand opening.
The SA allowance supports Walmart's investment in new stores while creating growth opportunities for suppliers.
Discount Percentage
- The discount is typically 10% or greater.
- A discount between 5% and 10% may be applied based on Walmart's recommended numbers available under OSA → Help.
When the Allowance Applies
- Applies to new stores, relocated stores, renovated stores, and expanded stores.
- The percentage is applied to each qualifying line item on purchase orders created before the store's grand opening.
- If a store is flagged for a grand opening before conversion, expansion, or relocation, the allowance applies to all items.
- Stores may be flagged as follows:
- • Up to 180 days before expansion, remodel, or inbox conversion.
- • Up to 120 days before new store openings.
- • Up to 90 days before relocated store openings.
- An asterisk appears beside the new store number on eligible purchase orders created before the grand opening date.
- If no grand opening occurs, purchase orders remain eligible during the six months following the date the asterisk first appeared.
Order Processing
| Order Type | How the Discount Is Applied |
|---|---|
| Type 20, 22, 40 & 42 Warehouse Reorders | Accounts receivable recognizes inventory pulled for distribution to the new store. Walmart sends a monthly or quarterly report detailing items, quantities shipped, and discount amounts. |
| Type 67 Direct-to-Store / Ship & Bill Orders | The system automatically calculates the new store discount. |
Can You Dispute It?
Yes. Suppliers can dispute the SA Line Level New Store Discount through APDP.
Conclusion
The SA allowance is a line-level discount designed to support Walmart's new store initiatives. Understanding when the allowance applies, how different order types are processed, and the availability of APDP for disputes helps suppliers accurately reconcile purchase orders and deductions.
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